Resume

Seasoned Product Designer, User Researcher, and Business Analyst

15+ years of experience aligning enterprise technology solutions with business goals for organizations such as Microsoft, the City of Seattle, Procter & Gamble, T-Mobile, and Rick Steves’ Europe.

Summary

  • My expertise lies in leveraging a full spectrum of research methodologies—qualitative, quantitative, and mixed methods—to deliver user-centric designs that drive impact.

  • From creating WCAG-compliant platforms to spearheading integrated dashboards, I thrive on turning complex data into intuitive, scalable solutions.

  • My collaborative approach and strong communication skills have enabled me to lead cross-functional teams, mentor design professionals, and influence stakeholders with actionable insights.

  • Whether it’s designing accessible self-service portals, innovating in telematics solutions, or leading workshops to shape content strategies, my passion lies in enhancing user experiences and aligning them seamlessly with business objectives.

  • With a commitment to inclusivity and a knack for solving complex problems, I bring empathy, creativity, and a data-driven mindset to every project.

Key Strengths

Consulting
Strategic Planning, Design Thinking, Systems Design, Service Design, Business Case Development, Value Propositions, Product Strategy, Roadmap Planning, Project Management, and Client Expectation Management.

Leadership
Cross-Functional Leadership, Stakeholder Communication, Presentation Skills, Collaboration at Scale, Partnership Development, Business Management, Team Leading, Making Decisions, People Management, Mentorship, Adaptability, Delivery Excellence, and Process Development.

Research
Problem Framing, Workshop Facilitation, Qualitative Research, Research Techniques, Insight Generation, Heuristic Evaluation, Competitive Analysis, Surveys, Conducting Interviews, Journey Maps, Usability Testing, Market Research, Internal Documentation, Applied Research, User Experience Research, and Consumer Insights.

Analysis
Strong Problem-Solving Skills, Critical Thinking, Business Process Modeling, Fit/Gap Analysis, Cost/Benefit Analysis, Analytics, Key Performance Indicators, Metrics, Benchmarking, and Data Handling.

Design
Human-Computer Interaction, User Experience Design, Storytelling, Service Design, Way-finding, Information Design, Visual Design, Interface Design, Brand Guidelines, Employee Engagement, Presentation Design, Data Visualization, Wireframes, Mobile Apps, Prototypes, Adobe Creative Suite, Figma, Content Strategy, Taxonomy, Information Architecture, Information Science, Localization and WCAG Compliance 

Technical
Computer Science, Technical Fluency, Tool Proficiency, Product Design, Requirements Gathering, User Flows, System Integration Understanding, Software Application Development, Industry Expertise, Functional Specifications, Basic Programming Knowledge, Database Management, and Agile Development Methodologies.

Work Experience

Senior Information Architect
Microsoft | Redmond, WA
Mar 2025 - June 2025

Developed OWL-compliant semantic ontologies to structure and contextualize technical content for the Microsoft Learn Platform, enabling accurate, intent-based content delivery by large language models (LLMs). Defined machine-readable relationships between roles, topics, tasks, and skill levels to support adaptive learning, improve content discoverability, and enhance AI-driven personalization.


User Experience Researcher

Expedia Group | Portland, OR
Jan 2024 - Mar 2024

Conducted a competitive audit of eight web properties to identify strengths and opportunities for improvement. Defined research objectives and selected key methodologies to ensure accurate and actionable insights. Developed a comprehensive test plan, including participant screeners and test scripts, resulting in deliverables such as a heuristic assessment, test plan, test script, and data insights.


Senior Product Designer

Procter & Gamble | Cincinnati, OH
Feb 2023 - Oct 2023

Collaborated with Product Owners and SMEs to define and develop an Integrated Media Solutions (IMS) platform, establishing a Single Source of Truth (SSoT) for media spend. Led user research efforts, including usability testing and iterative feedback loops, to inform design decisions and ensure the platform met user needs. Delivered a dashboard showcasing key metrics and actionable insights to optimize media spend. Scoped resource requirements and guided the User Experience Team through iterative sprints, driving successful implementation and adoption.


Platform Strategist

Microsoft | Redmond, WA
Feb 2022 - Jan 2023

Partnered with Microsoft’s leading designers, architects, and researchers to define and enhance the next
generation of the Customer Success Platform for Enterprise Support. Led discovery sessions and conducted in-depth user interviews to uncover pain points and opportunities, advocating for a user-centered, holistic system approach. Synthesized research findings into multiple actionable insights and presented strategic recommendations to C-suite executives, driving alignment and decision-making.


Senior Business Analyst

City of Seattle | Seattle, WA
Oct 2019 - Feb 2022

Worked with the City of Seattle’s IT Department, City Light, and Seattle Public Utilities to design and test a user-focused, WCAG-compliant self-service portal for utility account management. Conducted extensive user research, including accessibility testing with visually impaired users, to ensure the platform was inclusive and met diverse needs. Enabled citizens to seamlessly pay their bills, manage water, sewer, and garbage services, and access features such as payment plans for financial hardship, escrow, and landowner-agent services.


Senior Product Designer

Zonar Systems | Seattle, WA
Aug 2018 - Oct 2019

Served as Lead Designer for the EVIR Mobile and Web Application, a telematics solution leveraging NFC sensors to improve vehicle safety. Led user research initiatives to inform design decisions and enhance usability across diverse user groups. Advocated for and established the ResearchOps division at Zonar to streamline research processes and integrate user insights into the product lifecycle. Additionally, implemented internationalization and localization best practices for the corporate website to support global accessibility.


Senior Usability Specialist

London Drugs | Seattle, WA
Jan 2016 - Mar 2016

Enhanced site find-ability by over 20% on a large e-commerce platform through user-centered research and testing. Developed and executed a detailed test plan using Optimal Sort’s Tree Test to refine site taxonomies.
Conducted remotely moderated usability studies for both mobile and desktop applications to identify user pain points and improve navigation. Synthesized findings into actionable insights and presented results to C-suite executives via a virtual report, driving strategic improvements.


Content Strategist

Gates Foundation | Seattle, WA
Sep 2015 - Dec 2015

Conducted in-depth user interviews to create personas and customer journey maps, directly shaping the advocacy website’s content strategy. Designed and executed a comprehensive test plan and script, completing 20 user interviews via Zoom. Facilitated workshops to share research findings and content strategy insights, enabling Global Citizen employees to align on user-focused improvements.


Senior User Experience Architect

DCG One | Seattle, WA
Jun 2011 - Jul 2015

Served as Architect and Strategist for the responsive redesign of the Rick Steves’ Travel Europe website, leveraging user research to inform design decisions. Acted as the in-house expert for Responsive Web Design, contributing to high-impact projects for clients such as Threshold Group and Stryker. Designed user experiences for mobile applications including Minwax, Toyo Tires, My TMO, and the TMO Data Calculator. Conducted stakeholder interviews, surveys, card sorts, focus groups, and usability tests to gather insights and refine designs. Played a pivotal role in the launch of T-Mobile’s Un-carrier Campaign, including initiatives such as Value Plans, MBB, and Test Drive.

Skills

Highly Organized, Collaborative, Enthusiastic, Task Prioritization, Time Management, Detail-Oriented, Flexibility, Ownership and Accountability, Articulate, Excellent Interpersonal Skills, Strong Written and Verbal Communication, Business Strategy, Presentation Skills, Microsoft Office, Adobe Creative Suite, Figma, Ontology, Taxonomy, Information Architecture, Structured Metadata, Data Analysis, Relational Databases, Object Oriented Databases, Emotional Intelligence, and Empathy.

Education

University of Washington
Bachelor of Arts
Interdisciplinary Art
GPA 3.4

University of Washington
Master of Science
Technology Innovation
GPA 3.9 (In progress)

Awards

Washington State Public Arts Roster
ArtsWA - Art in Public Places, 2023-2025

Teacher of the Year
AIS Bachelor of Science Program, 2006